Design Strategy & Innovation

*NEWS FLASH: Early Bird Discount Ends April 30*

Join us in the vibrant city of Amsterdam from June 23 to 25 for STRAT Europe, an exclusive gathering curated for professionals shaping the landscape of product design strategy. Delve into the latest methodologies and trends driving innovation in the field, with a concentrated focus on strategic integration of AI.

STRAT Europe digs deep into product design strategy, acknowledging the key contributions of diverse roles and perspectives. Embracing this inclusive ethos, we've evolved, shedding the "UX" from our name to embrace a holistic approach to crafting winning product strategies.

But STRAT Europe isn't only about enriching your knowledge; it's about forging meaningful relationships. Experience the intimacy of a single-track conference, fostering ample networking opportunities with fellow attendees, esteemed speakers, and sponsors alike.

Don't miss your chance to be part of this transformative experience. Secure your spot at STRAT Europe today and explore pioneering product design strategies that will define the future.


Stay up to date!


Sign up for updates about UX STRAT events, speaking opportunities, early discounted tickets, important dates, etc.

UX STRAT will never share your email address with anyone without your explicit permission, ever.



Call for Presentations
is Open!

STRAT Europe brings to the stage industry leading design and research professionals who are doing outstanding work in the area of product design strategy and innovation. To propose a presentation for this conference, submit a Call for Presentations form before April 15, 2024.

Our 2024 Speakers

Our 2024 speakers are starting to appear below, and will be added gradually until the call for presentations closes.



Chrissy Welsh
UX Director
ING

Jascha Goltermann
Design Manager AI
Booking.com

Vanessa Ko
Director of Design Research
IKEA

Koert Bakker
Head of Experience Strategy & Insights
PwC

Josephine Scholtes
Design Strategist
Microsoft

Cristina Meniuc
Executive Director
Head of GenAI Strategy
IBM

Thomas Prangenberg
Head of Product & Design
Boehringer Ingelheim

Enara Iturrioz Garmendia
Strategist
frog

Anja Saabye
Head of UX and Product Design
Universal Robots

Jan-Erik Baars
Author, Professor
Customer Metrics AG

Eva Hörner
Head of UX
Carepay International

Irene Serafica
Design Director
frog

Rachel Wu
Senior Product Designer
Mews

Sarah Tan
Founder and CEO
Formatif

Paul Bryan
Managing Director
ESP






Learn. Get Inspired. Connect.